CT 6100 - Crisis Communication

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This course delves into the critical field of crisis communication, emphasizing the strategies and practices necessary for effective management during high-stress situations. Students will explore theoretical foundations and practical applications of crisis communication, including risk assessment, message crafting, and stakeholder engagement. A significant aspect of the course will be the analysis of how listening to stakeholders can inform crisis strategies and help tailor responses effectively. Through case studies, simulations, and real-world examples, participants will analyze successful and unsuccessful crisis responses, focusing on the role of communication and active listening in mitigating damage and maintaining public trust.

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CT 6100 - Crisis Communication