Business Communication, B.A.

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College of Arts and Sciences

Major Field of Concentration:

The major in Business Communication is an interdisciplinary degree requiring coursework in Communication, Business, and Journalism.

Lower Division Requirements:

CT 2040 - Interpersonal Communication (3)
JN 2000 - Introduction to Journalism (3)
BIA 1800 - Data Analysis (3)
MG 1900 - Business Leadership and Social Issues (3)
AC 2000 - Financial Accounting (3)
EC 1000 - Principles of Macroeconomics (3)
or
EC 1100 - Principles of Microeconomics (3)

Language:

The B.A. in Business Communication also requires two semesters of college-level study of one language other than English. This requirement may be fulfilled by completing two semesters of college-level literature in one language other than English. In either case, these two courses must be taken for college credit.

Upper Division Requirements:

The B.A. in Business Communication requires upper-division coursework in Communication, Writing, and Business.

Required Communication Courses:

CT 3000 - Listening for Personal and Professional Success (3)
CT 4350 - Organizational Communication (3)
CT 4870 - Seminar in Communication Theory and Research (3)
CT 4940 - Senior Capstone (3)

Additional Upper-division Business Communication Components:

1. Communication Component

Students should select two courses from:

CT 3300 - Presentational Speaking (3)
CT 3840 - Persuasion: Theories of Social Influence (3)
CT 3850 - Intercultural Communication (3)
CT 4750 - Rhetorical Criticism (3)
CT 4860 - Seminar in Group Interaction (3)
CT 4880 - Research Methods in Communication (3)
CT 4890 - Seminar in Mass Media (3)
Upper level substitution with the department’s approval.

2. Writing Component

Required coursework in writing includes three courses from the following:

JN 3030 - Feature Writing (3)
JN 3040 - Advanced Reporting and Editing (3)
JN 3050 - Editing and Design (3)
JN 3500 - Introduction to Public Relations (3) or
CT 3500 - Introduction to Public Relations (3)
JN 4170 - Principles of Advertising (3) or
CT 4170 - Principles of Advertising (3)
Upper level substitution with the department’s approval.

3. Business Component

Required coursework in business includes a total of three courses or nine hours. It is recommended, though not required, that the three courses come from one of three areas within the business component: Public Relations, Advertising, and Communication; International Communication; and Managerial Communication.

Note(s):

A grade of C or better is required in each upper-division course in the major. (A grade of C- will not fulfill the requirement.)

It is important to note that most of the upper-division courses have prerequisites which will require additional coursework.

Speech Contest

All Business Communication, Communication, and Strategic Communication majors are required to compete in either the Dowling Oratory Contest or the Bourke Extemporaneous Speaking Contest to complete major requirements.

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