Communication Major: Business Communication Track

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Lower Division Requirements

CT 2040 - Interpersonal Communication (3)
JN 2000 - Introduction to Journalism (3)
BIA 1800 - Data Analysis (3)
MG 1900 - Business Leadership and Social Issues (3)
AC 2000 - Financial Accounting (3)
EC 1000 - Principles of Macroeconomics (3)
Or
EC 1100 - Principles of Microeconomics (3)
FR/SP/GR/JA/LT Two semesters of same college level foreign language

Upper Division Requirements

Business Component (Select two courses for 6 credit hours):

Other business classes may be substituted with department approval.

MG 3010 - Principles of Management (3)
MG 3091 - Global Issues in Business and Culture (3)
MG 3300 - Leadership and Organizational Behavior (3)
MG 3350 - Business in Global Environments (3)
MG 3500 - Leadership Development (3)
MG 3800 - Competitive Analysis: An International Perspective (3)
MG 4350 - International Management (3)
MK 3000 - Principles of Marketing (3)
MK 3200 - Consumer Insights (3)
MK 3350 - International Marketing (3)
MK 3500 - Integrated Marketing Communication (3)
MK 4100 - Marketing Research (3)
MK 4300 - Business-to-Business Marketing (3)
MK 4200 - Brand Management (3)
NP 4010 - Leading Mission Driven Organizations (3)
NP 4050 - Resource Development for Social Impact (3)
NP 4200 - Marketing Communications for Nonprofits in the Digital Age (3)
NP 4300 - Charitable Giving and Relationship Management Seminar (3)

Other Requirements:

A minor or an additional 12 semester hours of upper division courses in related disciplines (outside Communication) are required, chosen under the direction of the major advisor.
A grade of “C” or better is required in each upper division course of this major. A “C-” will not fulfill the requirement.
A grade of “C” or better is required in composition and other writing courses.
All majors are required to compete in either the Dowling Oratory Contest or the Bourke Extemporaneous Speaking Contest.
An internship in communication, media or journalism is strongly recommended for all eligible majors. Students must be juniors or seniors, have a minimum 2.0 GPA overall and in lower division prerequisites in the major and a 3.0 GPA in major upper division courses, and must meet individual prerequisites of the internship. Internships must be arranged with the major advisor and faculty director prior to the work period for which the student expects to receive credit.

Wisdom Core Requirements

With few exceptions, Rockhurst undergraduate students are required to fulfill the following requirements of the Rockhurst Wisdom Core. To locate courses that fulfill specific wisdom core requirements, search the Course Schedule by “Attribute Type”. The Course Schedule is located on the Rockhurst Registrar’s webpage at www.rockhurst/registrar.

Cornerstone Requirement:

Cornerstones courses introduce students to the Jesuit tradition and to the University through study, discussion, and reflection. Topics will vary. Students are encouraged to take the Cornerstone course during their first year at Rockhurst.

This 2 credit hour course may be offered through the College of Arts and Sciences (WCCA), the College of Business Intelligence and Information Analysis (WCCB), or Saint Luke’s College of Nursing and Health Sciences (WCCN), with a variety of content to be covered in each individual course.

The attribute code attached to any Cornerstone class is WCC.

WCC 1000 - Wisdom Core Cornerstone (2)

Foundation Course Requirements: 37-40 hours

Foundations courses are lower-division courses representing the traditional liberal arts and sciences disciplines that are highly valued within the Jesuit tradition. Transfer courses may be accepted to fulfill Foundation core requirements.

NW - Natural World	Complete one science class with a lab from biology, chemistry, physics, or natural sciences (4 hours)
HC - History and Culture: HCA	Complete one class from art, music, or theatre arts (3 hours)
HC - History and Culture: HCH	Complete one class from history (3 hours)
HC - History and Culture: HCL	Complete one class from literature in English or literature in Modern Languages (3 hours)
IS - Individuals and Society	Complete two classes from 2 different disciplines of: criminal justice, economics, psychology, sociology, or political science (6 hours)
UQ - Universal Questions: UQP	Complete one course from philosophy (3 hours)
UQ - Universal Questions: UQT	Complete one course from theology (3 hours)
UQ - Universal Questions	Complete one additional upper-level course from either theology or philosophy - this swing course may be a Rockhurst or transfer course. (3 hours)
EP - Eloquentia Perfecta: WC	Complete 1-2 WC - Written Composition courses. A student with an English ACT score over 24 may fulfill this requirement with EN 1140. (3 hours) A student who does not have an English ACT score of 24 must complete EN 1110 and EN 1120. (6 hours)
EP - Eloquentia Perfecta: OC	Complete one OC - Oral Communication course (3 hours)
QR - Quantitative Reasoning	Complete one math course (3 hours)

Keystone Core Designations:

The Keystone designations are specific learning outcomes which students fulfill through Rockhurst upper-division courses, found primarily in the students’ major or minor program of study. No specific number of credits are required, but students are required to fulfill one of each of the seven Keystone designations. These courses emphasize skills listed in the “Core Rationale and Learning Goals,” such as Inquiry, Analysis, Critical Thinking, and Global Citizenship. Keystones can only be fulfilled through Rockhurst courses. Note: if a Keystone designation contains sub-core designations, the Keystone requirement may be fulfilled through either one of its subcore designations.

The seven Keystone designations are as follows:

KEYSTONE DESIGNATION CODE	KEYSTONE DESCRIPTION	SUB-CORE KEYSTONE DESIGNATIONS
IAC	Inquiry, Analysis, and Critical Thinking	Complete one course with either CT (Critical Thinking) or IA (Inquiry & Analysis) designation. Either designation will satisfy IAC.
IQL	Information and Quantitative Literacy	Complete one course with either IF (Information Fluency) or QL (Quantitative Literacy) designation. Either designation will satisfy IQL.
ACI	Artistic/Creative & Innovative Expression	Complete one course with either AE (Artistic Expression) or IV (Innovation) designation. Either designation will satisfy ACI.
CC	Communication and Collaboration Skills	Complete one course with either CM (Communication Skills) or CO (Collaboration Skills) designation. Either designation will satisfy CC.
IAS	Intercultural Awareness and Sensitivity	Complete one course with the IAS designation.
GC	Global Citizenship	Complete one course with the GC designation.
ESE	Ethical Reasoning & Social Engagement	Complete one course with either ER (Ethical Reasoning & Action) or SK (Social Knowledge & Engagement) designation. Either designation will satisfy ESE.

Threshold Experiences

Before graduation, students are required to engage in at least one course or experience certified as using a high impact practice. Students must complete one of the following Threshold Experiences at Rockhurst:

WI	Writing-Intensive
ID	Interdisciplinary
UR	Undergraduate Research
IN	Internship
TSL	Threshold Service Learning Experience
RP	Reflective Portfolios
SA	Study Abroad

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