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Apr 25, 2024
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2012-2014 Graduate Catalog [ARCHIVED CATALOG]
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BUS 6100 - Global Markets
(2)
This course focuses on two broad themes: the globalization of production and the globalization of markets. At the core is this class is the study of the Multinational Enterprise. Participants will develop an understanding of the key cultural, legal, political, financial, and economic forces that shape how firms enter new markets and how firms manage their increasingly complex supply chains. Students will focus on issues in cross cultural management and strategic entry into foreign markets.
Prerequisite: An undergraduate course in microeconomics and a course in macroeconomics, or EC 4550.
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