Nov 25, 2024  
2021-2022 Graduate Catalog 
    
Catalog Navigation
  Catalog Home
  Mission, Vision, Values and History
  Rockhurst University Learning Themes
  Rockhurst Community
  Admission
  Graduate Programs
  Schools, Colleges & Departments
  Course Descriptions
  Academic Policies and Procedures
  Tuition and Fees
  Financial Aid Programs and Policies
  Campus Life
  Campus Facilities
  Rockhurst Traditions
  Endowments and Scholarships
HELP
2021-2022 Graduate Catalog [ARCHIVED CATALOG]

EC 7000 - Economic and Competitive Analysis

(3)

Executive Fellows Program only. This course explores the interplay of managerial economics and strategic management. It is designed to provide students with an understanding of the competitive analysis tools underlying strategy formulation. Based on an analysis of the factors shaping the industry environment, firms assess their positioning relative to their rivals, and formulate strategies in order to achieve a durable competitive advantage. The course covers various topics in strategy formation, such as product positioning and differentiation, diversification, vertical integration, scale and scope, pricing, strategic commitments, entry deterrence, and creative destruction.