Analytics and Technology

The modern world is made of data. It has become a part of everything we do—from shopping to health care, economics to social media, and everything in between. The ability to extract it, process it, understand it, visualize it, communicate it, and make value added decisions from it will be a critical skill over the next several decades as employment in this field is projected to grow by more than 30 percent.

Organizations have massive amounts of data but are challenged to develop strategies to use it and find talent to harness its value. That is why entry-level jobs as an analyst, analytics consultant, and junior data scientist are in great demand. Career trajectories for senior data scientists and senior managers in all fields with these skills will continue to rise.

For anyone interested in technology, math, statistics, business, communications, economics or engineering, Analytics and Technology provides a great second major. This strong interdisciplinary approach to developing the skills and hands-on experience will prepare you for quickly expanding, high paying positions that require this 21st century skillset.

Within the Analytics and Technology major, students have the choice of two tracks:

• Business Analytics Track: A broader approach incorporating project management, analytics for business decision making, and market research.
• Data Science and Analytics Track: Focused on the core science of data and statistics.

Both tracks integrate a hands-on, experiential learning requirement. See Analytics & Technology, B.S.