Business Communication, B.A., Mass Communication Track

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College of Arts and Sciences

Major Field of Concentration:

The B.A. in Business Communication requires lower-division requirements of

Lower Division Requirements:

CT 2000 - Fundamentals of Communication (3)
CT 2040 - Interpersonal Communication (3)
CT 2200 - Mass Communication (3)
JN 2000 - Introduction to Journalism (3)
AC 2000 - Financial Accounting (3)
AC 2100 - Managerial Accounting (3)
or
AC 4500 - Principles of Accounting (3)
EC 1000 - Principles of Macroeconomics (3) and
EC 1100 - Principles of Microeconomics (3)
or
EC 4550 - Principles of Economics (3)
BUS 1900 - Business Leadership and Social Issues (3)

One three-hour statistics course is required:

PY 2100 - Introduction to Statistics for the Behavioral Sciences (3)
BUS 2200 - Applied Business Statistics (3)
MT 3400 - Probability and Statistics I (3)
MT 3410 - Probability and Statistics II (3)

Language:

The B.A. in Business Communication also requires two semesters of college-level study of one language other than English. This requirement may be fulfilled by completing two semesters of college-level literature in one language other than English. In either case, these two courses must be taken for college credit.

Upper Division Requirements:

Students must choose one track from the two tracks available in the Business Communication major: Human Communication or Mass Communication. The upper-division Communication requirements (9 hours) for both tracks include:

CT 4350 - Organizational Communication (3)
CT 4860 - Seminar in Group Interaction (3)
CT 4940 - Senior Capstone (3)

Additional upper-division Communication requirements (6 hours) for each track are as follows:

Mass Communication track:

Required upper-division courses are

CT 4890 - Seminar in Mass Media (3)

One of the following:

JN 3500 - Introduction to Public Relations (3)
or
CT 3500 - Introduction to Public Relations (3)
or
JN 4180 - Broadcast Journalism (3)
or
CT 4180 - Broadcast Journalism (3)

Writing (12 hours):

The upper-division writing requirements for both tracks include

EN 3160 - Writing for the Marketplace (3)
EN 3180 - Business Writing (3)
Two electives in a 3000-4000-level English or Journalism writing course.

Business (9 hours):

The upper-division business requirements for both tracks include

FN 3000 - Essentials of Finance (3)
MK 3000 - Principles of Marketing (3)
One upper-division Business (BUS), Management (MG), or Marketing (MK) elective.

Dowling Oratory Contest

All Business Communication, Communication, and Strategic Communication majors are required to compete in either the Dowling Oratory Contest or the Bourke Extemporaneous Speaking Contest to complete major requirements.

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